Posts by BYU PR Intelligence Lab
Newsletter
Our PReview newsletter is published monthly and highlights our students, faculty, and staff including honors, awards, and events. We aim to educate and illuminate the members of our campus community by showcasing who we are and what we are doing in the public relations program.
Read MoreProfessional Sports Team: How we helped expand their audience
By Molly Roth – This client came to the BYU PR Intelligence Lab wanting to expand their fanbase beyond their small town where they play home games. A team of students enrolled in the capstone class along with their project managers tackled these research questions: In which international markets does it currently get traction and…
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